Blog Archives

New Tool Measures Your Facebook Page EdgeRank Score

Facebook News Feed

Getting your Facebook fan page posts seen in the News Feeds is one of the most important – and elusive – aspects of marketing on Facebook. Jeff Widman of BrandGlue.com discovered that some 88% of Facebook users never return to a fan page once they’ve clicked the Like button. Instead, they see and engage with your content in their News Feed. Your News Feed has two main filters 1. TOP NEWS. When accessing Facebook via

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Posted in Facebook Fan Pages, Facebook for Business, Facebook Marketing, Facebook Tips

Four Ways To Post On Your Facebook Fan Page As Yourself

Facebook @ tag personal profile example

UPDATE: On February 10, 2011, Facebook introduced the option to switch to “Page mode” which now gives Page Admins the ability to choose between writing on their own Page walls as the Page or as their personal Profile. Pages can also write on other Pages walls, and on any personal Profile where the wall privacy is set to “Everyone.” For a complete guide to the Page Upgrades, see this post. Facebook fan page Admins can

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Posted in Facebook Fan Pages, Facebook for Business, Facebook Tips

Facebook Fan Page Notifications With Hyper Alerts Free App!

Hyper Alerts Signup Page

Often when businesses set up a Facebook fan page they don’t necessarily have the time to monitor the page regularly for fan activity. Notifications of fan posts and comments would be ideal for so many small businesses and/or new fan page owners. Fan page notifications have been sorely missing on Facebook. (I always figured it was a sheer volume issue. Could you imagine fan pages that frequently get anywhere from a few thousand to tens

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Posted in Facebook Fan Pages, Facebook for Business, Facebook Marketing, Facebook Tips

Facebook @ Tagging Etiquette – A Guide For Personal And Business Use

Facebook @ tagging

Tagging your Facebook friends in photos is one of the most ingenious and popular features on the site. Tagging friends in Notes is another use of tags, though used less often than photos. In September 2009, Facebook broadened this tagging feature by allowing users to tag friends, pages, groups, events and apps in status updates and posts. This type of tagging is referred to as an “@ tag.” Facebook intended for these tags to allow

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Posted in Facebook Fan Pages, Facebook for Business, Facebook Marketing, Facebook Tips, Relationship Marketing

Quick Guide To The New Facebook Profile Layout [IMAGE]

New Facebook Profile Design

If you logged on to Facebook and discovered your profile is all wonky – fear not, it’s the new design! Facebook first made the upgrade optional on December 5th, but now all users are being automatically upgraded. The good news is everyone on Facebook is facing the same learning curve with the new design. The not-so-good news is that you’re now stuck with the new design and there is no turning back, regardless of how

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Posted in Facebook Marketing, Facebook Support, Facebook Tips

5 Ways To Market Your Business On Facebook To Both Friends And Fans

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I often poll my Facebook community to see what issues they’re facing regards their use of Facebook, particularly marketing on Facebook. Following are a couple of related questions along with several suggested solutions: Hilary asks, “I have a personal Facebook page and a ‘Fan’ page, which I prefer to call an author page. Not all of my ‘Fans’ are friends. Not all of my friends are ‘fans.’ Some are both. But there are some things

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Posted in Business Building Strategies, Facebook for Business, Facebook Marketing, Facebook Tips, Privacy, Professional Networking, Relationship Marketing

Facebook Phonebook – How Safe Is Your Cell Number?

Facebook_Phonebook–How_Safe_Is_Your_Cell_Number

For some time, the “Facebook Phonebook” feature has caused quite a bit of confusion (and, in some cases, panic!). A viral message has been going around alerting friends that there is a security threat, when in fact, the Facebook Phonebook is a feature that every user on Facebook gets as part of our personal profile. However, there could well be cause for concern if you’re not aware of how your own privacy settings affect your

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Posted in Facebook for Business, Facebook Support, Facebook Tips, Privacy, Reputation Management