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Facebook 2020 for marketers and Mark Zuckerberg’s vision for the next decade

By Mari Smith | January 19, 2020

While everyone was celebrating a new year and the start of a new decade on January 1st, 2020, Facebook CEO Mark Zuckerberg was already on to the year 2030. For the previous ten years, Zuckerberg gave himself personal challenges. This year is different. He’s laying out a ten year plan that is broader than the…

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Holiday Specials, Events and More from Mari Smith and Friends

By Mari Smith | December 2, 2019

It’s the most wonderful time of year again and how exciting it is! 2019 seems to have gone flying by so fast with so many trips and events; we packed a TON in. Now, the buzz and excitement is building for 2020 – can you feel it?! I’m super pumped myself, so much goodness in…

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Wave.Video Video Sales Funnel Mari Smith Blog Post

How To Easily Create Videos For Every Step Of Your Sales Funnel

By Mari Smith | October 28, 2019

Video is a vital part of the marketing mix in today’s digital and social media landscape. In a recent Facebook Live video broadcast, I teamed up with my good friends at Wave.video to discuss how video landing pages can boost your conversion rates by as much as 80%! What exactly is a video landing page?…

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INBOUND19 - HubSpot - IMPACT

INBOUND19 Top Ten Highest Impact Influencers and Contributors

By Mari Smith | September 12, 2019

Last week, 26,000 marketers, agencies, salespeople and business owners from around the globe gathered in Boston, MA for top marketing automation company HubSpot’s annual mega conference, INBOUND. For the third year in a row, yours truly was the #1 highest impact and highest economic value influencer on Twitter. I reeeeeeeaaally dislike ‘tooting my own horn,’…

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how to trim facebook live video

How To Trim Your Facebook Live Videos – New Facebook Feature!

By Mari Smith | September 1, 2019

You can now TRIM your Facebook Live videos… finally!! The ability to trim your live videos on Facebook is a long awaited feature. I’m sure you’ve experienced times when the beginning of your Live broadcast doesn’t quite get off to the best start, and you want to trim off the opening section? Voila. Now you…

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magic of 10,000 instagram followers

The Magic of 10K Instagram Followers – A No-Gimmicks Approach

By Susan Moeller | August 26, 2019

Magic happens when you get to 10k followers on Instagram.  People take you seriously and recognize your expertise. Instagram unlocks special features for your account and paid opportunities are within your grasp. But… Only 10.9 percent of Instagram accounts ever get to the magic 10k number! Anytime something is valuable, spammers, fakers, and quick-money-makers will…

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The State of Video Marketing, join the Wave.video Challenge for a chance to win a VIP trip to Boston, MA

By Mari Smith | June 28, 2019

Wave.video launches world’s largest marketplace for video clips and images starting from only $1 per clip. Did you know? Video marketers get 66% more qualified leads per year. [Source: Optinmoster]. 90% of video marketers feel the level of competition and noise has increased in the past year. But 99% will continue to use video in…

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How To Get Over Social Media Overwhelm with Agorapulse

By Mari Smith | June 19, 2019

5 Tips For Effective Social Media Management Social media overwhelm is among the top struggles faced by marketers today. The digital world never stops. Changes are happening 24/7 and, as a result, marketers are left feeling like it’s impossible to keep up. “There are just too many social media channels.” “There’s too much content to…

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Do Stickers Improve Your Facebook Video Ad Performance? A $300 Experiment by Wave.video

By Mari Smith | April 24, 2019

Stickers and GIFs make your videos more engaging. Ever since Instagram introduced this feature, people have grasped the opportunity to add a special touch to their videos. But here’s a question: however lively and engaging the videos with stickers might be, can they really improve valuable metrics for your business? In other words: do they work…

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Facebook Live Should Be Your #1 Resolution This Year. Here’s Why.

By Susan Moeller | February 9, 2019

If you want to get your audience’s attention on Facebook, you know that you need to use video. But, what about Facebook Live? Does it offer the same type of value? Yes! We dug into BuzzSumo’s latest review of 777 million Facebook posts and found that Facebook Live video dominates other post types when it…

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