Facebook for Business

Should businesses abandon Facebook and use other social media platforms instead? One of my audience members asked this very question on a recent Facebook Live broadcast on my Page. My answer is, [...]

Organic reach on Facebook is so 2012. This is unfortunate, but true. Facebook has long been a ‘pay-to-play’ platform for those businesses serious about optimizing all that the [...]

Do you use Facebook as part of your social media marketing? Want to step up your game? Although there are many great tools within Facebook, a plethora of tools are available beyond the platform [...]

This post was originally published on my Facebook page. Join us there to chime in on the conversation about branded content.  As of September 1st, Facebook began enforcing its Branded Content [...]

You know how critically important visual content is to your social media marketing plans. What if there was a place on the web, with seamless mobile integration, where you could create stunning [...]

Facebook Live is growing in leaps and bounds. Companies that want to be on the leading edge would do well to integrate Facebook Live video into their marketing strategies. Not just content [...]

As you may know, Facebook has 1.59 Billion active users. But, did you know? A whopping 90% of users access the platform via their mobile devices. This means businesses have to stay nimble with [...]