Facebook Marketing: How To Balance Personal and Professional

Ever since I landed on “Planet Facebook” in spring of 2007, I’ve been a raving evangelist for the platform and all it can help society to accomplish both from a personal and business standpoint. As much flack as he gets, I have tremendous admiration for CEO, Mark Zucerkberg, and his vision to make a profound impact on the world by helping us communicate and connect more effectively. even, dare we say, to actually solve world

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Facebook Places for Business – Social Media Examiner TV Episode 3

It’s time for another episode of Social Media Examiner TV! This time, Mike Stelzner and I decided to focus exclusively on a major new Facebook feature: Places. It’s basically Facebook’s venture into the world of “Location Based Services,” similar to the popular platform, Foursquare, which we featured on SMEtv Episode #1. Be sure to view to the end for a Hot Facebook Marketing Tip! Only In The United States?! Facebook Places is still extremely new

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Social Media Examiner TV Show Launches With Host, Mari Smith!

Today is an exciting day!! The pilot episode of Social Media Examiner TV launches and I’m thrilled and honored to be the Host! Social Media Examiner was founded in October 2009 by Mike Stelzner; it’s a popular online magazine and has been named one of the top business blogs by Technorati. Mike is also founder of the annual Social Media Success Summits and now the Facebook Success Summit 2010. Teamwork Mike and I first met

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Default Landing Tabs Back – Facebook Apologizes

NEWSFLASH: After yesterday’s disappointing news that Facebook Fan Page Admins could no longer direct non-fans to a default custom landing tab unless they had a minimum of 10,000 fans… in less than 24 hours, Facebook has changed the new “rule” back again. The same Facebook staffer who made the forum post yesterday updated the forum today with this post: Hello, As of last night, we’ve removed the recently-added authentication requirement for setting custom landing tabs

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Facebook Nixes Default Landing Tab Option

[UPDATE #2: May 20, 2010: A few members of my community alerted me their Default Landing Tab had “reverted” back… or was working now. So I conducted a test: I logged out of Facebook, then pulled up about a dozen fan pages with fewer than 10,000 fans that would normally land on a Welcome tab. Some did, some didn’t. There doesn’t seem to be any pattern. I’m guessing Facebook are rolling out this new “Default

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Facebook Marketing: An Hour A Day – Virtual Launch Party May 3

[UPDATE] – we had a marathon seven-hour Virtual Launch Party today (May 3). Here’s a wee video greeting I recorded for my Facebook wall on my iPhone: First, Chris Treadaway and I co-hosted a three-hour presentation via TinyChat where we discussed many of the chapters in our book, along with the recent changes announced at Facebook‘s f8 conference, and the implications for marketers. The replay of this part will be available shortly! (I recorded my

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