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100+ Brilliant Insights From Social Media Marketing World 2015 #SMMW15

The world’s top marketing experts shared excellent educational content at the recent Social Media Marketing World mega conference in sunny San Diego, California with 2,200 attendees from all corners of the world! This is the third annual event of its kind and I’m honored to have presented at all three events.

This year, I lead not one but two Facebook marketing sessions and co-lead a keynote panel alongside my friends Guy Kawasaki and Christopher Penn, moderated by the fabulous Mark Schaefer.

Guy Kawasaki Mari Smith Chris Penn Mark Schaefer SMMW15

Guy Kawasaki, Mark Schaefer, Chris Penn, Mari Smith – Keynote Panel at SMMW15

We’ve rounded up some of the best articles containing #SMMW15 highlights so you can benefit from the cliff notes! Our featured article below contains 50 brilliant social media insights; plus, we’ve included several more of my favorite #SMMW15 summary posts! See also this gorgeous highlight reel:

Social Media Marketing World 2015Here it is! Check out some of the highlights from last week at Social Media Marketing World in San Diego! -Kim

Posted by Social Media Examiner on Thursday, April 2, 2015

(Psst – there’s still time to get a virtual ticket and access the replays for all presentations!)

100+ Brilliant SMMW Insights

The blog version of this week’s edition of THE SOCIAL SCOOP weekly newsletter follows below! If you’re already subscribed, you’ll continue to receive The Social Scoop via email on Fridays. If you’re not yet signed up and would like to be, please enter your name and email in the box to the right (desktop) or below the post (mobile). Thank you!

Mari’s Top Social Media Picks – April 10, 2015
Issue #144


Please enjoy this week’s top articles we’ve selected for you!

1. 50 Brilliant Social Media Insights From #SMMW15, Ready To Tweet


I just love the way my friend Melonie Dodaro complied this post with “ready to tweet” nuggets. Genius. We’ve also rounded up a few more recommended #SMMW15 summary posts below:

Excellent roundup from the recent MEGA conference, Social Media Marketing World!! Kudos Kristy Schnabel at It’s Virtually Done!! #SMMW15 #SocialMedia

Posted by Mari Smith on Thursday, April 2, 2015

2. The Research and Science Behind Finding Your Best Profile Picture


Facebook put the ‘face’ on the map! Plus, it’s in our DNA to recognize faces. So, your profile photo is a super important part of your social media branding… but how do you decide which photo is best? Check out this post with fascinating science, research and psychology!

3. Treat Your Employees Well — They Are Your Best Brand Ambassadors


Service is the new social! That was a resounding theme throughout Social Media Marketing World. In order to provide stellar customer service, the first place to start is inside your organization. When your employees are happy and engaged they serve as your best brand ambassadors!

That’s a wrap for this weeks’ issue of The Social Scoop. Here’s wishing you a relaxing weekend and super-productive week ahead!

On a personal note, I’m striving to lead a very balanced life with plenty time away from my desk at weekends… evenings, too. Yay, a new 2015 habit for me!

I also recently started using my old iPhone 5 as my bedside phone – after removing all apps: no Facebook, Twitter, email or texting. Just my music for meditations and my Sonos controller! I now keep my everyday business iPhone 6 Plus outside the bedroom and, let me tell you, it’s having a profound impact on my sleep quality. Woohoo! Highly recommended.



Mari Smith

Often referred to as “the Queen of Facebook,” Mari Smith is widely known as the Premier Facebook Marketing Expert and a top Social Media Thought Leader. Forbes describes Mari as, “… the preeminent Facebook expert. Even Facebook asks for her help.” IBM named Mari as one of seven women that are shaping digital marketing. Mari is an in-demand keynote speaker, corporate social media strategist, dynamic live webcast host, and popular brand ambassador. She is coauthor of Facebook Marketing: An Hour A Day, and author of The New Relationship Marketing.

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  1. Kristy Schnabel on April 10, 2015 at 10:23 am

    Great stuff, Mari! Can you believe that so much fabulous content was shared in just 2 days? I do believe we need another day next time… (Thanks again for the kind share.) Hugs ~Kristy

  2. Rick Noel, eBiz ROI, Inc. on April 10, 2015 at 6:37 am

    Excellent round up post Mari. Looks like I missed an awesome event. At least I can snack the key takeaways over the weekend working through the wonderful resources in your round up.

    My phone serves up the soothing benefits of bed side classical music while in “sleep mode”… perhaps this is becoming a trend!

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