Blog Archives

Top Ten Questions: How To Create The Perfect Social Media Marketing Mix

Create the perfect social media marketing mix

By the year 2020, more than 85 percent of all buyer-seller interaction will occur online. And not just online, but through video and social media. This is huge! It’s crucial to the success of your business that you stay on top of the ever-changing social media landscape, particularly on Facebook. By 2020, only 15% of sales interactions will be outside of social, mobile, and video #influencerchat pic.twitter.com/2RnapMtVHr β€” Vala Afshar (@ValaAfshar) May 6, 2015 In

Continue reading…

Tagged with: , , , , , , , ,
Posted in Facebook Marketing, Instagram, Social Media, Social Media Training

Ten Qualities of Social Media Superstars – Featuring 32 Leaders

blue stars and one gold

A social media superstar is a person who has reached a certain level of industry leadership and success, in the eyes of his/her fans, followers and peers. And, these leaders naturally possess the ten qualities detailed in this post. Most of these characteristics transcend industries, and many of them transcend those who have or are striving to attain “superstar” status. But, those individuals who have all ten of these qualities are most likely people who

Continue reading…

Tagged with: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
Posted in Relationship Marketing, Social Media Speaking, Social Media Training

Largest Online Conference Helps You Master Facebook Marketing

Facebook Summit

The Facebook Success Summit 2010 is the web’s largest online Facebook marketing conference. I’m honored and thrilled to team up with Mike Stelzner, founder of SocialMediaExaminer.com for the third time to bring you this particular summit – dedicated exclusively to helping you master Facebook Marketing for your business. Over 1,800 businesses have already signed up, including Radisson Hotels, Microsoft, AAA, Cisco, Universal Studios Orlando, Ikea, California Travel & Tourism Commission, Philips, Kellogg, MetLife, CNN, HP,

Continue reading…

Tagged with: , , , , , , , , , , , , , ,
Posted in Facebook for Business, Facebook Marketing, Relationship Marketing, Social Media Training

Social Media Examiner TV Show Launches With Host, Mari Smith!

Social_Media_Examiner_TV_with_Host_Mari_Smith

Today is an exciting day!! The pilot episode of Social Media Examiner TV launches and I’m thrilled and honored to be the Host! Social Media Examiner was founded in October 2009 by Mike Stelzner; it’s a popular online magazine and has been named one of the top business blogs by Technorati. Mike is also founder of the annual Social Media Success Summits and now the Facebook Success Summit 2010. Teamwork Mike and I first met

Continue reading…

Tagged with: , , , , , , , ,
Posted in Facebook for Business, Facebook Marketing, Facebook Tips, Personal Branding, Relationship Marketing, Social Media, Social Media Training, Social Networking, TV

Facebook Marketing: An Hour A Day – Virtual Launch Party May 3

[UPDATE] – we had a marathon seven-hour Virtual Launch Party today (May 3). Here’s a wee video greeting I recorded for my Facebook wall on my iPhone: First, Chris Treadaway and I co-hosted a three-hour presentation via TinyChat where we discussed many of the chapters in our book, along with the recent changes announced at Facebook‘s f8 conference, and the implications for marketers. The replay of this part will be available shortly! (I recorded my

Continue reading…

Tagged with: , , , , , , , , , , , , , , , , ,
Posted in Business Building Strategies, Facebook Fan Pages, Facebook for Business, Facebook Marketing, Facebook Tips, Professional Networking, Relationship Management, Relationship Marketing, Social Media, Social Media Training, Social Networking

How To Attract and Engage Quality Customers With Social Media

Are you satisfied with the results you’re currently getting from all your social media efforts? Would you say there is room for improvement? πŸ˜‰ Though we’re clearly reaching critical mass point with social media market penetration, there’s still a morass of confusing information as to what works, and what doesn’t. There are social media policies, and which sites to use, and the right content and engagement strategies. And whether to automate, delegate, ghostwrite. or not.

Continue reading…

Posted in Business Building Strategies, Events, Facebook Fan Pages, Facebook for Business, Facebook Tips, Professional Networking, Relationship Management, Relationship Marketing, Reputation Management, Social Media, Social Media Training, Twitter