Facebook recently (quietly) changed its Page Guidelines around Cover Images. Previously, you could not have any price or purchase information, contact information, references to Facebook features, or calls to action. Now, you can. The main rule that remains in place for Cover Images is that you cannot exceed 20% text. Why is this? So that…
As reported by TheNextWeb, among others, back on October 31st, 2012, Facebook began testing a new Timeline layout with a single column of posts. And now, the new design just rolled out on my personal profile. Awesome!! No more eyeball ping-pong bouncing back and forth to read content. Presumably, Facebook is still conducting tests on…
As more and more content from the one billion Facebook users and the tens of millions of business pages pours into our News Feed on a daily basis, it’s getting harder and harder to see the content you really *want* to see. Not to mention all the paid features such as Offers and Promoted Posts…
To celebrate the release of my newest Facebook marketing book – Facebook Marketing: An Hour A Day, Second Edition -Â coauthored with Chris Treadaway, I just launched a fun contest on my Facebook fan page! The grand prize is a “Facebook Marketing Makeover” worth $1,000. Complying with Facebook’s Contest Rules As you may know, Facebook has…
A few select brands on Facebook are currently running tests of a new Facebook product for businesses called “Offers.” The most recent Offer, which generated a fair amount of buzz in the past week, was posted by Macy’s. Macy’s first posted the Offer on Thursday, February 23rd at 7:11am Pacific with an expiration date of…
The din of excitement about Facebook Timeline for Pages might be drowning out any news about a new look for Facebook Groups! InsideFacebook.com first announced this change on February 2nd, showing this group with the new design. But, I didn’t see or hear much more about it. Until now! It seems Facebook has been testing…
Every time you log on to Facebook, you may notice a subtle change… or a massive change! This post serves to address a few of the smaller changes you may not have noticed yet, and also to let you know about a couple of major changes coming in 2012! 1. Hide the Ticker! If the…
