Blog Archives

15 Frequently Asked Questions About Facebook Pages

Facebook Questions

Facebook provides a comprehensive Help Center with its own range of FAQs along with helpful content from a vast number of users. [There's even a handy Leaderboard - Top Contributor - with points system to see which users have been most helpful. Links just go to the user's personal Profile, though. It would be great to see all their answers in one place, similar to user profiles on Quora.] The Help Center can be difficult

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Posted in Facebook Fan Pages, Facebook for Business, Facebook Marketing, Facebook Support, Facebook Tips

Facebook Ad Targeting – Best Practices

Facebook ad targeting dartboard

Facebook Ads is the most targeted traffic your advertising dollars can buy. Sure, we’ve had Google AdWords for some time and they’re very powerful and effective. But Facebook takes the ability to hyper-target – based on a vast range of personalized data – to a whole new level. Given the amount of data Facebook users share on the site, some of the areas you can target with your ads include: Location: Country/State/Province/City Age Gender Birthday

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Posted in Facebook for Business, Facebook Support, Reputation Management

Quick Guide To The New Facebook Profile Layout [IMAGE]

New Facebook Profile Design

If you logged on to Facebook and discovered your profile is all wonky – fear not, it’s the new design! Facebook first made the upgrade optional on December 5th, but now all users are being automatically upgraded. The good news is everyone on Facebook is facing the same learning curve with the new design. The not-so-good news is that you’re now stuck with the new design and there is no turning back, regardless of how

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Posted in Facebook Marketing, Facebook Support, Facebook Tips

Facebook Phonebook – How Safe Is Your Cell Number?

Facebook_Phonebook–How_Safe_Is_Your_Cell_Number

For some time, the “Facebook Phonebook” feature has caused quite a bit of confusion (and, in some cases, panic!). A viral message has been going around alerting friends that there is a security threat, when in fact, the Facebook Phonebook is a feature that every user on Facebook gets as part of our personal profile. However, there could well be cause for concern if you’re not aware of how your own privacy settings affect your

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Posted in Facebook for Business, Facebook Support, Facebook Tips, Privacy, Reputation Management

Facebook Places for Business – Social Media Examiner TV Episode 3

MariSmith_SamRussell

It’s time for another episode of Social Media Examiner TV! This time, Mike Stelzner and I decided to focus exclusively on a major new Facebook feature: Places. It’s basically Facebook’s venture into the world of “Location Based Services,” similar to the popular platform, Foursquare, which we featured on SMEtv Episode #1. Be sure to view to the end for a Hot Facebook Marketing Tip! Only In The United States?! Facebook Places is still extremely new

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Posted in Facebook Fan Pages, Facebook for Business, Facebook Marketing, Facebook Support, Facebook Tips, Relationship Marketing, Social Media