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Facebook Ad Targeting – Best Practices

Facebook Ad Targeting – Best Practices

Facebook ad targeting dartboard

Facebook Ads is the most targeted traffic your advertising dollars can buy. Sure, we’ve had Google AdWords for some time and they’re very powerful and effective. But Facebook takes the ability to hyper-target – based on a vast range of personalized data – to a whole new level. Given the amount of data Facebook users…

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Quick Guide To The New Facebook Profile Layout [IMAGE]

New Facebook Profile Design

If you logged on to Facebook and discovered your profile is all wonky – fear not, it’s the new design! Facebook first made the upgrade optional on December 5th, but now all users are being automatically upgraded. The good news is everyone on Facebook is facing the same learning curve with the new design. The…

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Facebook Phonebook – How Safe Is Your Cell Number?

Facebook_Phonebook–How_Safe_Is_Your_Cell_Number

For some time, the “Facebook Phonebook” feature has caused quite a bit of confusion (and, in some cases, panic!). A viral message has been going around alerting friends that there is a security threat, when in fact, the Facebook Phonebook is a feature that every user on Facebook gets as part of our personal profile.…

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Facebook Places for Business – Social Media Examiner TV Episode 3

It’s time for another episode of Social Media Examiner TV! This time, Mike Stelzner and I decided to focus exclusively on a major new Facebook feature: Places. It’s basically Facebook’s venture into the world of “Location Based Services,” similar to the popular platform, Foursquare, which we featured on SMEtv Episode #1. Be sure to view…

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