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5 Ways To Market Your Business On Facebook To Both Friends And Fans

By Mari Smith | January 9, 2011

I often poll my Facebook community to see what issues they’re facing regards their use of Facebook, particularly marketing on Facebook. Following are a couple of related questions along with several suggested solutions: Hilary asks, “I have a personal Facebook page and a ‘Fan’ page, which I prefer to call an author page. Not all…

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Mari Smith at the 2010 Grammys

Highlights of 2010 – A Magical And Full Year! [PICS]

By Mari Smith | January 6, 2011

As one year ends and another begins, it’s often all too easy to just jump right into what’s new and focus on the future. Whilst proper planning for the future is certainly essential, I think it’s equally important to reflect back on all that we created during the past twelve months, celebrate the wins, learn…

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Facebook: Unmerge Place Page and Business Page

Should You Merge Your Facebook Place Page and Business Page?

By Mari Smith | December 6, 2010

Facebook launched many great new products this year, not least of which was Facebook Places – which went live on August 18, 2010. Facebook Places is a terrific product for both local businesses and Facebook users alike, especially since the launch of Deals. When a Facebook user checks in to a location using their iPhone,…

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The_Relationship_Age

The Relationship Age – New Collaborative Book Out Today!

By Mari Smith | November 11, 2010

Relationship marketing has been around since the dawning of (wo)man. So long as we’ve been able to communicate with our fellow beings, we’ve been able to do commerce. With the incredible boom of online social networking sites – particularly Facebook and Twitter – what we’re seeing now is a massive paradigm shift in the way…

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Facebook Phonebook – How Safe Is Your Cell Number?

By Mari Smith | October 6, 2010

For some time, the “Facebook Phonebook” feature has caused quite a bit of confusion (and, in some cases, panic!). A viral message has been going around alerting friends that there is a security threat, when in fact, the Facebook Phonebook is a feature that every user on Facebook gets as part of our personal profile.…

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Facebook Summit

Largest Online Conference Helps You Master Facebook Marketing

By Mari Smith | September 23, 2010

The Facebook Success Summit 2010 is the web’s largest online Facebook marketing conference. I’m honored and thrilled to team up with Mike Stelzner, founder of SocialMediaExaminer.com for the third time to bring you this particular summit – dedicated exclusively to helping you master Facebook Marketing for your business. Over 1,800 businesses have already signed up,…

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Facebook Marketing: How To Balance Personal and Professional

By Mari Smith | September 15, 2010

Ever since I landed on “Planet Facebook” in spring of 2007, I’ve been a raving evangelist for the platform and all it can help society to accomplish both from a personal and business standpoint. As much flack as he gets, I have tremendous admiration for CEO, Mark Zucerkberg, and his vision to make a profound…

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Facebook Places for Business – Social Media Examiner TV Episode 3

By Mari Smith | September 10, 2010

It’s time for another episode of Social Media Examiner TV! This time, Mike Stelzner and I decided to focus exclusively on a major new Facebook feature: Places. It’s basically Facebook’s venture into the world of “Location Based Services,” similar to the popular platform, Foursquare, which we featured on SMEtv Episode #1. Be sure to view…

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Social Media Examiner TV Show Launches With Host, Mari Smith!

By Mari Smith | August 7, 2010

Today is an exciting day!! The pilot episode of Social Media Examiner TV launches and I’m thrilled and honored to be the Host! Social Media Examiner was founded in October 2009 by Mike Stelzner; it’s a popular online magazine and has been named one of the top business blogs by Technorati. Mike is also founder…

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