Posts Tagged ‘Facebook Advertising’
Facebook to Test Pre-roll Video Ads, New Tools for Social Good & More: The Social Scoop 12/8/17
Here’s a few of my favorite Facebook news items and updates, along with my usual weekly top three articles below: Facebook’s 2017 Year In Review – I was heartened to see that International Women’s Day was the No. 1 most talked about moment in 2017, doubling from last year, with people around the world talking, sharing…
Read MoreThe Facebook Creator App, How AI can Boost Digital Marketing & More: The Social Scoop 11/23/17
Great BLACK FRIDAY specials here! Woohoo, my brand new Facebook course is here, plus check out these excellent deals from my favorite video apps and tool companies. All you need is here! I negotiated great deals especially for Mari’s peeps. Enjoy! FAST Facebook Results Brand new LIVE online training course from yours truly! Get the…
Read MoreAn Epic Guide to Facebook Messenger Marketing, Content Marketing in 2018 & More: The Social Scoop 11/15/17
Facebook recently relaunched its standalone Events app as a new app called Facebook Local… and I must say, I really LOVE it! There is huge potential with this newly revised events app. Think Yelp & Foursquare + Meetup + Eventbrite?! Hmm! In fact, WIRED says, “Facebook Local might be the only Facebook app you need.” Wow, bold statement! 🙂 Facebook…
Read MoreFacebook News Feed Tests: The Impact on Organic Reach, What Marketers Need To Know
Organic reach on Facebook is so 2012. This is unfortunate, but true. Facebook has long been a ‘pay-to-play’ platform for those businesses serious about optimizing all that the platform offers. Organic reach has been steadily declining from well over 100% on some pages (back pre-2012), to an average of 1-6% starting in 2014. Any business…
Read MoreFacebook Lets Brands Read People’s Posts, Podcast Interview Tips & More: The Social Scoop 10/30/17
Since Facebook’s recent roll out of the new discovery-focused Explore Feed, we’ve seen a big flurry of confusion. What happened is Facebook also tested removing ALL business page posts from the main News Feed and placing into this new Explore Feed. As a result, Page owners in some of the six test countries experienced a large…
Read MoreFind Music for Your Videos, Draft the Perfect Email & More: The Social Scoop 10/19/17
A few Facebook updates of note this week: Facebook is testing news subscriptions support in Instant Articles Facebook officially rolls out its new discovery-focused Explore feed (the one with the rocket icon) on both desktop and mobile. More on TechCrunch. The Explore feed comprises posts only from Pages, and from what I see on my own tab, mostly Pages I’ve…
Read MoreFacebook Leading Brands Towards Video, Improving Messenger Interactions & More: The Social Scoop 9/7/2017
Facebook has offered to pay ‘hundreds of millions‘ of dollars to record labels and music publishers which will allow Facebook users to includes songs in videos they upload. This is great news! If you’ve every uploaded a video to Facebook, or streamed a Live broadcast, only for it to be taken down later because you…
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