Posts Tagged ‘Social Media’
Email Marketing is Making a Comeback, Facebook Marketing KPI’s & More: The Social Scoop 3/4/17
Have you tried the new multiple photo/video posts on Instagram? I’m seeing some cool and creative uses of this clever new feature. It’s a carousel type of post, the same as on Facebook. You can use this type of post for organic (great for testing!), and then convert to an ad. Carousel posts can showcase…
Read MoreCreate a Facebook Ad Checklist, Align Content Marketing with Social Media & More: The Social Scoop 2/3/17
Another big week for Facebook! The company held its fourth quarter and full year 2016 earnings call on February 1st. And, whew, the numbers are incredible: Facebook is approaching 2 billion users and generated $10 billion in profit last year. CEO, Mark Zuckerberg, is proud to lead the world’s largest community with almost 1.9 billion…
Read MoreFacebook’s ‘Time-On-Site’ Targeting, Getting the Most from Facebook Ads & More: The Social Scoop 1/27/17
As Facebook gears up for its earnings call, new features and announcements are rolling out fast. Here are four pertinent updates: Messenger Ads: Messenger is currently testing ads on the home screen. Remember the fairly new layout of Messenger that shows Birthdays, Unread, Active Now, Favorites? Well, even though users can hide these sections (tap…
Read MoreThe Ultimate Guide to Facebook Engagement, Social Media Strategy, & More: The Social Scoop 1/6/17
Woohoo! Happy New Year! First, CONGRATS to our four lucky contest winners! I recently ran this fun contest on my Facebook Page, sponsored by Animoto, the fab video creation tool. These 3 folks each receive an Animoto Hoodie: Nancy Alexander, Ladybug Wreaths Dan Salder, Holistic Revolution Shereen Daly, Independent Diamond Beachbody Coach And, our Grand…
Read MoreUsing Facebook Marketplace Effectively, Content Marketing Development & More: The Social Scoop 12/30/16
Happy New Year! ak justI hope you are enjoying a fabulous bre now… as I write this, it’s almost New Year and I am SO excited to welcome 2017. New Year’s Eve is called “Hogmanay” in Scotland and us Scots sure love to celebrate for several days at this time of year. In fact, Edinburgh…
Read MoreInstagram Saved Posts, Social Media for eCommerce and More: The Social Scoop 12/23/16
Seasons greetings! I hope you’re already away from your desk now and enjoying a most marvelous Holiday Season. However you celebrate, I wish you a truly enjoyable, meaningful and special time with loved ones. From my heart to yours, I just want you to know how much I appreciate you! Just to keep you in…
Read More10 Facebook Updates + Live Facebook Marketing Workshop, San Diego
It’s been a big year with many Facebook updates already, for users and especially for businesses. Are you managing to keep up with the fast moving changes? Here’s a look at just some recent Facebook updates that you should know about: Facebook Reactions Facebook launches Reactions globally – a new way for users to express empathy…
Read More