Posts Tagged ‘content marketing’
3 Facebook News Feed Changes: What Marketers Need To Know
Three more Facebook changes to get our arms around this week! Facebook is constantly fine-tuning the super-complex algorithm that determines the highly customized and personalized mix of content displayed in News Feeds. Each of the 1.44 Billion users sees a unique version of News Feed — it’s mind-boggling, right? The latest News Feed tweaks may also…
Read More10 Essential Rules For Effective Facebook Marketing
Facebook marketing is an essential part of your social media mix. This week’s lead article covers several excellent “rules” for effective marketing on the world’s #1 social network. PLUS, take a look at the notes I typed up from the opening keynote by Mark Zuckerberg and team at the 6th annual f8 Facebook Developer Conference!…
Read More4 Visual Storytelling Tactics To Boost Your Facebook Engagement: The Social Scoop Issue 134
Visual posts – both photos and videos – get far better results than a text status update on Facebook. According to this week’s featured article from AdEspresso, posts with visuals result in 180 percent greater engagement. And, 93 percent of the most engaging Facebook posts are image posts! The blog version of this week’s edition…
Read More23 Facebook, Twitter, LinkedIn & Pinterest Features You Should Know: The Social Scoop Issue 133
Many of the popular social media platforms regularly add helpful new features – but there isn’t always a big announcement, so it can be hard to keep up with these additions and changes! This week’s featured article is from HubSpot and details 20 features that you probably didn’t know existed on Facebook, Twitter, LinkedIn and Pinterest – but probably…
Read MoreWhy Newsletters Are The Future Of Online Media: The Social Scoop Issue 130
Hello world! Every week, for the past two-and-a-half years, I’ve published an email newsletter – called THE SOCIAL SCOOP. I include my top selections of “OPC” – that is, I curate other people’s content on social media marketing, business building, productivity and other related subjects, along with my own words of wisdom! I have my own…
Read More9 Steps To Creating Engaging Content [INFOGRAPHIC]
[Guest blog post by Craig Silverman]: Great content can spark engagement, foster relationships and generate new leads. It can also help to establish you as a thought leader. Content is seemingly the gateway to a new world of success for every professional and business. You must have a plan in place that helps you to…
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