Mari's Blog
What Is Social Networking Anyway?
One of my Facebook buddies, Nigel Legg, recently wrote this Note: I’ve read so many posts on Facebook and blogs and elsewhere about social networking that seem to confuse social networking with what we do on sites like this. Surely social networking is what we do everyday of our lives, whenever we talk to someone,…
Read MoreGoal Post App: Perfect for New Year’s “Resolutions”!
At last, I found a really useful Facebook Application. Based on Keith Ferrazzi’s book, Never Eat Alone, the Goal Post app is simple to use and encourages interaction among small groups of friends. You set a goal (choose from a selection of preset ideas, or customize your own), then select three accountability buddies. You can…
Read MoreOptimize Your Real-time Facebook Experience with Facebook Toolbar
I just installed the Facebook Toolbar for Firefox app and *love* it!! (Hat tip to Jonathan Kleiman on Nick O’Neill’s All Facebook blog for the heads up). Looking at the toolbar screen shot above, from left-right, you can: see a list of your friends in order of the most recent status update (I like this…
Read MoreTwitter: Fundraising meets microblogging
Today was the first ever Frozen Pea Friday. Through the power of social networking and the highly-addictive (and effective!) micro-blogging platform, Twitter, the community created incredible solidarity to support Susan Reynolds as she underwent surgery for breast cancer today. Such courage. Such support. Blows me away. The idea behind Frozen Pea Friday is to donate…
Read MoreSuffering from Social Networking Overwhelm?
A participant in my Facebook Fortunes class recently posed this challenge to me: “Hi Mari, My name is Sara and I am a newbie 🙂 I just sent you a message from Facebook too. In fact that’s part of my question. I’m on Plaxo, LinkedIn, Twitter, Facebook, MSN Messenger, Gmail, Gmail Chat, MySpace, have three…
Read MoreWhat’s Your Friending Policy?
Do you have a clearly defined personal policy for requesting and accepting friends on Facebook? I sure hope so. Over-friending can get your profile shut down in a heartbeat by the FB police (this happened to two of my buddies recently). The bad news is you’ll lose ALL your accepted friends, posts, emails, installed apps…
Read MoreB2B Marketing – Facebook Tips and Tricks
Here is the Word document of my presentation at the Web Community Forum. UPDATE: Now follow along with the audio recording of my presentation:
Read MoreBe Santa Facebook app: Bad Santa?
Just installed the Be Santa app after listening to Jason Beckerman, the app developer (Dank Apps) rave about it at the Web Community Forum event. (Jason is also the developer of The Lotto application and TeachThePeople.com). Be Santa has lots of really cool features: send your friends gifts, write letters to Santa, enter to win…
Read MoreJeremiah Owyang on Facebook Strategy at Seattle Conference
Just finished listening to Jeremiah Owyang – keynote speaker at the Web Community Forum Facebook Conference in Seattle, WA. Jeremiah provided some great information covering these four topics: Facebook Offers a Ready-Made Marketing Platform 1. Why Facebook? 2. Facebook offers a bevy of opportunities 3. Challenges of Facebook Platform 4. Develop a Strategy I took…
Read MoreFacebook Beacon – What’s All The fuss?!
If you haven’t heard or read something about Facebook Beacon in the past couple weeks, perhaps you’ve had your head in the sand? 🙂 I think the furor is about the fact online consumers are being “forced” to reveal their shopping habits, not so much that the system exists. We have to take action to…
Read MoreTHE SOCIAL SCOOP NEWSLETTER & FACEBOOK GROUP
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