ABM – Always Be Marketing: What Does It Mean To You?

At the recent 140 Twitter Conference, I sparked a bit of controversy on the branding panel that I participated on: I brought up a point that reminds me of the line in the movie Glengarry Glen Ross “ABC, always be closing” and I framed it as “ABM = always be marketing” and “always be me.” I was fascinated to see the polarized responses from the audience, Twitterverse and one of my fellow panelists. (I’m a big

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Facebook News Feed and Wall: How To Control Privacy

A Facebook friend recently mentioned she was intentionally responding to new Facebook friend requests late at night as she didn’t want to clog up her friends’ feeds. Thing is, there’s a setting in your Facebook Privacy to control exactly what gets published on your Facebook Wall and your friends’ News Feeds. I have my settings tweaked so that when I add a new friend this is not published on my Wall or friends’ News Feeds.

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Social Media Success – 15 Hot Tips From The Pied Piper!

I’m often asked how I got started in social media and became so successful and well known. Well, first I like to think I’m humble and am just “one of the peeps” like everyone else, which is true. But I do recognize my business has really exploded in the past eighteen months, and so I thought I’d come up with a list of contributing factors that you might find of benefit too: 1. Get lucky!

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Simplify Facebook and Twitter with the ABC’s of Social Media

I created this five-part model – the ABC’s of Social Media – to simplify your social media efforts. Many folks come to social media and attempt to short-circuit the process by over-automating, over-broadcasting, over-delegating and miss out the vital component of connecting, engaging and building relationships. Once you’ve confirmed your target market uses Facebook and Twitter, and you’re happy with your brand, messaging and systems for capturing leads, etc., here’s how the ABC system works:

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How To Sell When Nobody’s Buying – New Book Out Today!

Today is a BIG day: a seven feet tall day! My giant friend, Dave Lakhani, releases his book How To Sell When Nobody’s Buying (And How To Sell Even More When They Are). This book is a powerful step-by-step guide to generating significantly more sales using many proven techniques, along with tapping into the power of social media, how to be seen to sell, and how to build lasting, prosperous relationships! I am thrilled and

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Ten Ways To Tweet The Social Media Success Summit

UPDATE 5/29/09: The summit is off to a flying start with Gary Vaynerchuk‘s rocket fuel launching us on Tuesday!! See the tweets from Gary’s keynote here. And all #smss09 tweets here. Be sure to follow all the fabulous speakers of this social summit: @GaryVee @Problogger @MarketingProfs @Copyblogger @ChrisGarrett @DeniseWakeman @JasonAlba @Mike_Stelzner & yours truly, @MariSmith — As a participant of the Social Media Success Summit 2009, you’re invited and encouraged to tweet about the event,

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