Online Social Networking vs. In-Person Networking

Online social networking giants like Facebook, Twitter, MySpace, LinkedIn and YouTube allow us to expand our community exponentially… without ever leaving the comfort of our home offices. However, to heighten and accelerate your success, attending live events is equally important. You get to see and be seen. You’ll have meaningful conversations in person. You take photographs and upload them to Facebook, Flickr, Twitpic. Of course, you get to learn valuable tools, strategies and secrets to

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Twitter Autofollow and Auto DM Etiquette

Ah, to follow or not to follow – that is the question. But to AUTO follow or not to auto follow – that is a whole other question! And to AUTO DM?! Eek. I received this DM recently from a Twitter bud: “Please post me a link to something that answers the etiquette of the autofollow? Plus the rationale. I do without  knowing why.” First, regards following, my policy from day one is to follow

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Does Facebook Really Own Your Data? NO! It’s About Openness

BREAKING: UPDATE: February 17, 2009, 11:20 PM Pacific I just logged into Facebook and they have this update posted right there on the Home Page announcing they’ve decided to revert back to the previous Terms of Use while they “resolve the issues that people have raised”: Way to go Facebook members for speaking out and being heard. Hopefully we’ll see more clearly worded TOS. [Original post follows] I’ve been watching the hoopla and panic on

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10 Ways To Stay Safe On Facebook

With the latest trojans, phishers, hackers and imposters floating around cyberspace, especially on Facebook, it’s no wonder members have cause for concern. I’ve put the following suggestions together for you to help protect yourself from identity theft, hacking and the likes: 1. Monitor suspicious activity/links. Be vigilant in watching for suspicious activity in your News Feed, your Wall and your Inbox. Never, ever click suspicious links. They can often look innocuous, even enticing – e.g.

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Do You Limit What You Share About Yourself On Facebook, Twitter, LinkedIn?

Last week on Twitter, Viveka von Rosen [@linkedinexpert], Peggy Dolane [@freerangemom] and I [@marismith] hosted the first “#lion” Twitter discussion: a tweet-in that asked the question: How open a networker are you on LinkedIn, Facebook and Twitter?. [#lion = LinkedIn Open Networker – a person who grows their network as broadly as possible.] This week we’re continuing the #lion conversation with this question: Do you limit what you share about yourself on Twitter, Facebook and

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Engaging With Facebook Social Ads

Whether you’ve purchased Facebook Social Ads or have in some way interacted with these ads, you may be underestimating the power of this Facebook feature. First, as an advertiser, you can select very targeted demographics for your ad campaign, much as you can with Google Adwords. Second, as a business owner utilizing Facebook to grow your brand and network, engaging with ads is a powerful way to increase your visibility. Justin Smith wrote a great

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Open Networking vs. Strategic Networking – Which Is More Effective?

Do you accept all friend requests on Facebook? And all contact requests on LinkedIn? Do you follow anyone on Twitter? Or, are you more strategic in who you befriend? Those people who tend to accept everyone into their network are typically referred to as “wide-open networkers.” Those who are more particular about who they let into their circle of friends may be called “strategic networkers.” (Then, there are those who use LinkedIn for professional purposes

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