Blog Archives

Top Ten Favorite Social Media Tools For Daily Use

SUCCESS Magazine - Mark Zuckerberg

There are many online tools I use every single day to manage my social media marketing effectiveness. In my recent interview with Darren Hardy for the May 2011 issue of SUCCESS Magazine, I talked about many of these tools. During our interview, Darren asked if I would put together my top ten list of social media resources for readers of SUCCESS. Of course I said yes – here they are! (It’s a delight and honor

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Posted in Facebook Tips, Social Media, Twitter

How To Attract and Engage Quality Customers With Social Media

Are you satisfied with the results you’re currently getting from all your social media efforts? Would you say there is room for improvement? Though we’re clearly reaching critical mass point with social media market penetration, there’s still a morass of confusing information as to what works, and what doesn’t. There are social media policies, and which sites to use, and the right content and engagement strategies. And whether to automate, delegate, ghostwrite. or not. It

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Posted in Business Building Strategies, Events, Facebook Fan Pages, Facebook for Business, Facebook Tips, Professional Networking, Relationship Management, Relationship Marketing, Reputation Management, Social Media, Social Media Training, Twitter

Mari Smith: Social Media Speaking Engagements 2010 – Let’s Meet Up!

My favorite events on my calendar are giving social media talks to all sizes of audiences, across many industries and a variety of formats. Whether it’s an opening keynote on social media success in general, an in-depth Facebook and/or Twitter breakout session or a full day training. My 2010 calendar is filling up nicely, and this year I’m intent on pacing myself a tad more, and also allow a bit of extra time in each

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Posted in Professional Networking, Relationship Marketing, Social Media, Social Media Speaking, Social Media Training, Social Networking, Twitter

Takeaways and Lessons From The GKIC Info-SUMMIT

I just attended and spoke at the Glazer-Kennedy Inner Circle Info-SUMMITSM 2009 in Atlanta, GA. It was a packed event with over 800 attendees and an incredible speaker lineup, including George Foreman, Frank Kern, Master Lloyd Irvin, Mike Koenigs, James Malinchak, Sonia Simone, Chris Cardell, Ron Seaver, and Michael Cage. [Pic: Frank Kern, Mari Smith, Dan Kennedy] Main highlight – Frank Kern! For me, one of the highlights of the Info-SUMMITSM was meeting legendary marketer,

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Posted in Facebook for Business, Personal Branding, Professional Networking, Relationship Management, Relationship Marketing, Reputation Management, Social Media, Social Networking, Twitter

ABM – Always Be Marketing: What Does It Mean To You?

At the recent 140 Twitter Conference, I sparked a bit of controversy on the branding panel that I participated on: I brought up a point that reminds me of the line in the movie Glengarry Glen Ross “ABC, always be closing” and I framed it as “ABM = always be marketing” and “always be me.” I was fascinated to see the polarized responses from the audience, Twitterverse and one of my fellow panelists. (I’m a big

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Posted in Business Building Strategies, Personal Branding, Professional Networking, Relationship Management, Relationship Marketing, Reputation Management, Social Media, Social Networking, Twitter

Simplify Facebook and Twitter with the ABC’s of Social Media

I created this five-part model – the ABC’s of Social Media – to simplify your social media efforts. Many folks come to social media and attempt to short-circuit the process by over-automating, over-broadcasting, over-delegating and miss out the vital component of connecting, engaging and building relationships. Once you’ve confirmed your target market uses Facebook and Twitter, and you’re happy with your brand, messaging and systems for capturing leads, etc., here’s how the ABC system works:

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Posted in Business Building Strategies, Facebook for Business, Facebook Tips, Personal Branding, Professional Networking, Relationship Marketing, Reputation Management, Social Media, Social Networking, Twitter

Ten Ways To Tweet The Social Media Success Summit

UPDATE 5/29/09: The summit is off to a flying start with Gary Vaynerchuk‘s rocket fuel launching us on Tuesday!! See the tweets from Gary’s keynote here. And all #smss09 tweets here. Be sure to follow all the fabulous speakers of this social summit: @GaryVee @Problogger @MarketingProfs @Copyblogger @ChrisGarrett @DeniseWakeman @JasonAlba @Mike_Stelzner & yours truly, @MariSmith — As a participant of the Social Media Success Summit 2009, you’re invited and encouraged to tweet about the event,

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Posted in Social Media, Social Networking, Twitter