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Working with Recent Facebook Updates, Driving Meaningful Group Interactions & More: The Social Scoop 3/14/18

Working with Recent Facebook Updates, Driving Meaningful Group Interactions & More: The Social Scoop 3/14/18

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Have you shifted your Facebook marketing strategy in recent weeks? Since Mark Zuckerberg announced the sweeping change to the news feed algorithm back on January 11th, there’s been a wide variety of responses out there. I’ve seen everything from recommendations to stop publishing content on Facebook altogether, to only using your personal profile and groups.…

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What Marketers Need to Know About Facebook’s New Ad Metrics & More: The Social Scoop 7/26/17

Today is a big day at Facebook! It’s the company’s Q2 2017 Earnings Call. This usually means there’s a flurry of activity around what some of the Facebook Ad Revenue announcements mean. For example, Facebook has been warning investors for the past year that its ad revenue growth would slow “meaningfully” in 2017… because the company is running out…

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