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How PASSIONATE Are You About Your Work?

By Mari Smith | October 3, 2008

I’m a huge believer in “do what you love and the money will follow.” BUT, there is a caveat: you have to have a viable business model. You can’t just goof around with a hobby and hope and pray the money will flood in. You need to work, and work hard! A huge source of…

How To Create and Promote Your Facebook Fan Page

By Mari Smith | September 25, 2008

Facebook’s Terms of Use stipulate you can only have ONE account and it must be in your own REAL name. Not your business name, a fake name, pen name, etc. Nor can you have duplicate accounts. However, good news! Facebook does provide a place for you to represent your business, and that is Facebook Pages.…

Twitter Lingo Demystified!

By Mari Smith | September 11, 2008

Many of my tweeps (Twitter people) have asked me lately about various acronyms, odd lingo and twords (Twitter words). I’ve compiled below a shortlist of the most popular terms many active Twitterers, including myself, use in everyday tweets. First, what is a tweet? If you’re new to Twitter, I appreciate even the word “tweet” may…

10 Reasons To Use Facebook for Business

By Mari Smith | August 28, 2008

Social networking sites, especially Facebook, have significant implications for business owners, marketers, and entrepreneurs around the world. To keep your business current, you should at least be familiar with the latest social media marketing techniques and viral technologies, including Facebook and its array of powerful features. Facebook recently crossed the 100 MILLION member mark. That’s…

Top Ten Tips For Promoting An Event On Facebook

By Mari Smith | August 14, 2008

The Facebook Events application is one of the most powerful tools on the platform. Whether you’ve yet to use the app, or you’re using it regularly, this post has something for you. I see many Facebook members either not using the Events app to their full advantage, or using it in a way that may…

Facebook Note Tagging Guidelines

By Mari Smith | August 6, 2008

Is it just me, or have you noticed a surge in the amount of friends tagging friends on Facebook Notes recently? I’m a big fan of using Facebook Notes strategically. However, I believe we need to see more best practices around Note Tagging. Several of my Facebook friends recently contacted me in private inquiring about…

New Facebook Design – Thumbs Up Or Down?

By Mari Smith | July 31, 2008

Are you enjoying the new Facebook look, feel, and features? I’m hearing mixed reviews, and am not fully sold on all the changes myself yet. There are a few nifty features and some “whaaaat happened?” changes! (If you are not yet seeing the new Facebook design – you should be able to trigger it with…

Facebook Email Etiquette

By Mari Smith | July 24, 2008

Are you growing weary from the inappropriate use of email on Facebook? I’m referring to the friends who email you their latest blog post, affiliate link, or MLM program and/or insist on sending bulk emails – that is, emails addressed to multiple recipients. (Facebook allows you to email lists of up to twenty friends). Though…

Facebook Event Invitations – Unsubscribe Option?

By Mari Smith | July 16, 2008

Are you tired of the incessant irrelevant Event invitations on Facebook? I certainly get my fair share on a daily basis. However, when the tables are turned and I’m hosting my own Event… it sure can get tricky. Facebook’s current features don’t make it all that easy to manage larger networks of friends in terms…

How Do I Make Money On Facebook? – Is The Wrong Question

By Mari Smith | July 11, 2008

This is the question I get asked most often: How do I make money on Facebook. I can tell a lot right away about someone who asks me that question. Usually it tells me (a) they don’t have much online business experience, (b) they’re not a natural people person and (c) they don’t understand social…

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