Posts by Mari Smith
Elements of Irresistible Content, Video Tools and How to Use Instagram Hashtags: The Social Scoop 10/6/16
Greetings from lovely Lake Arrowhead! As you likely know by now, I’m a BIG fan of video, video, video when it comes to effective social media marketing… especially on Facebook. I’m so enjoying taking BlueJeans Primetime multi-person video conferencing via Facebook LIVE for a test drive. The company will shortly reveal their pricing model and…
Read MoreVideo Creation Tools for Creating Fabulous Social Media Content
I recently posted a round up on my Facebook page of some of my favorite video tools. Creating professional quality videos is challenging, but thankfully, there are a lot of really great (and free!) tools available at our disposal. And for good reason! Over 100 million hours of video are being watched on Facebook every day.…
Read MoreFacebook Live on Desktop, Install the New Facebook Pixel, Mobile Facebook Ad Mistakes: Mari Smith’s Top Social Media Stories This Week
“The Social Scoop” is Mari’s weekly roundup of the top Facebook stories, social media news and trends. This is Issue #220. Native Facebook LIVE video broadcasting is coming to desktop. Businesses of all sizes have an unprecedented opportunity to build their own “TV channel.” Yes, you’ve been able to do that on YouTube for some…
Read MoreFacebook Instant Articles: Should You Update Your Content Marketing Strategy?
Adapted from this article originally published on Business.com. Content is king! This well-worn marketing adage still reflects this fact about online marketing: content remains important and valuable for brands. But now, we can replace that adage with “FAST loading content is king.” Back on April 12, Facebook officially rolled out Instant Articles for all users. Instant Articles’…
Read MoreFrom Palm to Monitor: Facebook Live Video is Coming to Desktop!
Are you looking forward to Facebook Live Video coming to desktop? “Like Amazon’s Twitch, but for your mom,” says Engadget. Ha! Cute. I would say, Facebook Live via desktop is ideal for media personalities, journalists, public figures, businesses, trainers, speakers, coaches, vloggers (video bloggers), or anyone who is more comfortable in front of a computer versus smartphone.…
Read MoreHow to Customize Your Facebook News Feed: What Marketers Need to Know
This post was originally published on Social Media Examiner. Do you struggle to keep up with your Facebook news feed? Interested in an easier way to quickly see what’s most important to you? Adjusting your Facebook settings can help you save time, stay on top of trends, and reach more of your audience. In this article,…
Read More12 Facebook Marketing Tools To Increase Your Reach And Engagement
Do you use Facebook as part of your social media marketing? Want to step up your game? Although there are many great tools within Facebook, a plethora of tools are available beyond the platform to improve your Facebook marketing. In this article, you’ll learn the advantage of using these tools to achieve increased visibility, reach, engagement and status as…
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