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The Facebook Pixel: What It Is and How to Use It, Customer Experiences & More: The Social Scoop 4/29/17

Posts Tagged ‘branding’

The Facebook Pixel: What It Is and How to Use It, Customer Experiences & More: The Social Scoop 4/29/17

Woohoo, I’m back in San Diego after traveling almost nonstop in April – wow, what a whirlwind month…but, oh-so-gratifying! This past week, I had a wonderful time in San Francisco, leading Facebook marketing sessions at Marketo’s annual conference. Plus, meetings at Adobe’s HQ, and with the amazing team at Entefy – a startup that is building an…

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ABM – Always Be Marketing: What Does It Mean To You?

At the recent 140 Twitter Conference, I sparked a bit of controversy on the branding panel that I participated on: I brought up a point that reminds me of the line in the movie Glengarry Glen Ross “ABC, always be closing” and I framed it as “ABM = always be marketing” and “always be me.” I…

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