Since 2007, Mari Smith is hailed as the Premier Facebook Marketing Expert and a top social media thought leader.
Often referred to as “the Queen of Facebook,” Mari Smith is one of the world’s foremost experts on Facebook marketing. She is author of The New Relationship Marketing and coauthor of Facebook Marketing: An Hour A Day.
In 2015, Facebook headhunted Mari to partner with as the company's leading Small Business and Facebook Marketing expert, where she facilitated and taught at the Boost Your Business series of live training events across the United States.
IBM named Mari as one of 7 women who are shaping digital marketing alongside Alex Hisaka - Head of global content marketing at LinkedIn; Alison J Herzog - Director global social business strategy at Dell; Susan Wojcicki - CEO of YouTube; and Adrienne Lofton - SVP of global brand marketing at Under Armour. IBM says of these women:
"[These women] are challenging, shaping, and defining the digital marketing space and providing fresh insights into how marketers can move forward in the face of fast-changing priorities and technology." IBM
Fast Company described Mari as, "A veritable engine of personal branding, a relationship marketing whiz and the Pied Piper of the Online World." Forbes named Mari as one of the Top Ten Social Media Power Influencers many years in a row and Dun & Bradstreet Credibility named Mari one of the top ten Most Influential Small Business People on Twitter. Forbes stated about Mari:
“Probably the preeminent Facebook expert. Even Facebook asks for her help.” Forbes
Mari's background includes two decades in the field marketing. As a passionate social media leader since 2007, Mari travels the United States and internationally to provide engaging social media keynotes and in-depth training to entrepreneurs, SMBs, and corporations.
Mari often shares prestigious stages with notable leaders and celebrities; previous co-presenters have included Sir Richard Branson, the Dalai Lama, Eckhart Tolle, Tony Robbins, Paula Abdul, Chip Conley, and Arianna Huffington to name a few.
[L-R: Mari with Arianna Huffington, Sir Richard Branson, Guy Kawasaki, Steadman Graham, Suze Orman, Jack Canfield, Eckhart Tolle]
Through her training services, Mari teaches businesses and brands to properly monetize their social media efforts, with measurable KPIs from integrating proven social media marketing strategies. After applying Mari's methods, her clients typically achieve significant increases in traffic, subscribers, lead generation and conversion, client growth, affiliates, lucrative strategic alliances and targeted media attention.
Mari Smith and her team have mentored countless social media departments and individual social media professionals in a variety of specializations. Plus, tens of thousands of business owners and marketers from around the world have attended Mari's popular social media webinars over the years.
With her popular email newsletter, and her large, loyal following on Facebook, Instagram, LinkedIn and more, Mari is considered one of the top resources and thought leaders in the world of marketing. She has appeared in media locally and nationally in publications such as The New York Times, The Wall Street Journal, Inc., Forbes, Fortune, Chicago Tribune, and Success Magazine.
On a personal note, Mari is Scottish-Canadian; she was born in Ontario, Canada, spent her childhood in a small rural Quaker community in BC, Canada... then lived in Scotland for two decades before moving to San Diego, California in 1999. And, in 2023, Mari relocated to Ashland, Oregon on two acres with solar power, well water and a gorgeous view of Emigrant Lake - so reminiscent of her childhood environment.
Human Design
Mari’s passion project since late 2020 is deep, professional studies of the Human Design System. She integrates aspects of this profound body of knowledge into her social media marketing courses to help entrepreneurs and SMBs grow their businesses in a much more authentic, impactful, and successful way.
Mari is an IHDS (International Human Design School) Certified Living Your Design Guide and a Certified Professional Human Design Analyst. She has also studied with the BG5 Business Institute, the business application of Human Design and is almost complete with her final assignment as a Certified BG5 Career & Business Consultant.
Plus, Mari has also completed the 3.5-year Differentiation Degree Program at the IHDS with Dr. Andrea Reikl-Wolf, PhD and is currently working on completing her Diploma Thesis.
Mari's Human Design credentials include:
- IHDS Certified Living Your Design Guide
- IHDS Certified Professional Analyst
- IHDS Certified Dream Rave Analyst
- BG5 Career & Business Consultant (Certification pending)
- IHDS Differentiation Degree Program with Dr. Andrea Reikl-Wolf (Thesis in progress)
Hire Mari
If you'd like to hire Mari to provide social media marketing training for your business and/or to speak at your next event, please visit this page.