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Facebook Ads Copy Tips, Messenger Ads, Content Repurposing & More: The Social Scoop 8/23/17

The Social Scoop cover Aug 23 2017

Just a few Facebook updates to report today: Facebook Marketplace will soon feature daily deals from eBay, cars for sale by local auto dealers, real estate listings, ticket sales, products by featured retailers and more. Facebook continues to make updates as part of its Journalism Project and mission to reduce ‘fake news.’ Zuck posted an update today stating…

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18 Genius Facebook Ad Hacks, A Guide to Niche Targeting & More: The Social Scoop 2/18/17

With Facebook’s new video and TV announcements, plus Mark Zuckerberg’s Manifesto and all the online discussions it spawned so far,  it’s been another BIG week in Facebook-land. News included the following: Facebook rolls out autoplay videos with sound on Eeks, apparently after testing sound on, Facebook received favorable feedback… I’ve yet to meet someone who actually…

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Social Media Simplified: 8 Types and How Each Can Benefit Your Business

Social Media Simplified - 8 TYPES

If you’ve ever struggled to properly explain social media to non-users, or even the C-suite of companies, you’re bound to enjoy our featured article this week from our friends at HootSuite. The definition of social media is in a state of constant flux. Popular social relationship platform with 10 million users, HootSuite, says one of their favorite…

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How To Write Perfect Headlines for Your Social Media Posts

Write Perfect Headlines for Social Media Posts

Copywriting is one of the TOP skills needed for social media success. Every post, tweet or status update is… a headline! Crafting a compelling headline is the first step in getting your social media posts read. Without one, many readers might skip over your content. “On the average, five times as many people read the…

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Own Your Niche by Becoming An Author — How To Blog A Book

How To Blog A Book - Nina Amir

[Guest blog post by Nina Amir]: An enormous amount of content comes across the transom of social networks like Facebook. We share business and personal information, news, entertainment, inspiration, and a whole host of things in between. And we do this for a variety of reasons depending upon our goals. Those of us who engage…

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Facebook Note Tagging Guidelines

Is it just me, or have you noticed a surge in the amount of friends tagging friends on Facebook Notes recently? I’m a big fan of using Facebook Notes strategically. However, I believe we need to see more best practices around Note Tagging. Several of my Facebook friends recently contacted me in private inquiring about…

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Ten Steps to Leverage Your Blog Posts With Facebook Notes

If you’re an active blogger (and I recommend online marketers for sure have a blog), here’s a ten-step process to create valuable exposure, build rapport, nurture relationships and advance your credibility: Make sure you’re importing your primary blog using the Facebook Notes app. Check that you’re already friends with certain prominent people in your industry.…

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