Business Building Strategies
How To Convert Your In-Person Events To Live Streaming Video Events
Don’t cancel your event. Make it virtual. Our new reality is that we cannot gather audiences together in person, at least for the foreseeable future. However, there is a way through this challenge and that is to create virtual events. Specifically, online streaming video events—either live or recorded. While there is no amount of sophisticated…
Read MoreHoliday Specials, Events and More from Mari Smith and Friends
It’s the most wonderful time of year again and how exciting it is! 2019 seems to have gone flying by so fast with so many trips and events; we packed a TON in. Now, the buzz and excitement is building for 2020 – can you feel it?! I’m super pumped myself, so much goodness in…
Read MoreHow To Create A Social Media Strategy for Lead Generation: The Social Scoop Issue 139
So many businesses use the “spray and pray” approach to social media marketing — just publishing content and hoping for conversions. Or, I also see a lot of businesses that approach social marketing as a simple line item on a to-do list: “There, I’ve ‘done’ social, let’s move on to the next thing,” they say. Well,…
Read MoreTop 100 Social Media Leaders On Twitter: The Social Scoop Issue 136
It’s an honor to be included again in this year’s Top 100 Social Media Power Influencers – at numero four, alongside awesome folks like Guy Kawasaki, Robert Scoble, Chris Brogan, Brian Solis, Seth Godin, Ann Handley (Marketing Profs), Pam Moore, Jeremiah Owyang and so many more. (Track all 100 influencers by subscribing to this Twitter…
Read More4 Visual Storytelling Tactics To Boost Your Facebook Engagement: The Social Scoop Issue 134
Visual posts – both photos and videos – get far better results than a text status update on Facebook. According to this week’s featured article from AdEspresso, posts with visuals result in 180 percent greater engagement. And, 93 percent of the most engaging Facebook posts are image posts! The blog version of this week’s edition…
Read MoreHow To Succeed At Relationship Marketing With One Simple, Universal Method
[Guest blog post by Jay Baer]: Every day, consumers get overwhelmed by a flood of invitations on the web from hundreds of companies asking them for likes, follows, clicks, shares, comments and attention. These invitations are in addition to all the legacy advertising that constantly bombards us, too. There are two major ways for companies…
Read More10 Pinterest Tips and Tools To Help Grow Your Business
[Guest blog post by Lilach Bullock]: With 48.7 million users, Pinterest is one of the top online social networks. Yet many business owners are still not sure about Pinterest; they are afraid to venture into more than one or two social networks, preferring instead to stick to the social media king and queen: Facebook and Twitter.…
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