Archive for November 2016
Content Marketing in 2017, Traffic Driving Imagery and More: The Social Scoop 11/24/16
Greetings! Here’s wishing a very HAPPY THANKSGIVING to all my U.S. friends. 🙂 On Facebook, have you seen the newest layout on your Page with sections in the middle column? I recommend you double check the new layout on desktop and ensure the sections are all in the order that you prefer. For instance, the default…
Read MoreHow To Expand Your Facebook Engagement, Improve Content Quality and More: The Social Scoop 11/18/2016
Greetings! This week’s exciting updates from Facebook include the NEW Engagement Custom Audiences — allowing you to (re)target people who have engaged with your Page or posts or messaged you. Take a look at my post with marked up screenshot. It’s a popular feature; this post has well over 500 shares so far, and all…
Read MoreFacebook Analytics, Email List Building via Facebook Ads and More: The Social Scoop 11/11/2016
Greetings from Boston! I’m here teaching Facebook marketing at HubSpot’s annual INBOUND event… this year, there are approximately 19,000 attendees. Wowee! There were sessions featuring actress/singer Anna Kendrick being interviewed by Randi Zuckerberg (Mark’s sister). Plus, keynotes with Serena Williams and Alec Baldwin, to name a few. Check out the hashtag #INBOUND16. As always, there…
Read More10 Proven Ways To Increase Your Facebook Reach and Engagement for Free
Do you wish more people interacted with your Facebook posts? Looking to improve your Facebook news feed exposure? The more likes, comments, and shares you have on your page posts, the more likely your Facebook content will be seen. In this article, you’ll discover ways to increase engagement on your Facebook business page posts. 1.…
Read MoreBusiness Storytelling Ideas, Successful Facebook Strategies & More: The Social Scoop 11/4/2016
Greetings, Friends! First, Facebook held its Q3 Earnings Call on Wednesday and, yet again, reported astounding numbers! Over $7Bn in revenue; 1.8M active users, Facebook Live has grown 4x since May and Instagram stories now has 100M daily users. Plus, a new fun (Snapchat-esque?!) camera is coming to Facebook. For more details on the Call, see…
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