Browse through this directory of my recommended Facebook blog posts and tutorials to help you improve your Facebook marketing!
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Articles – Helpful Articles and Tutorials on Facebook Marketing
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iFrames Apps – The Motherlode List of Custom Apps To Add To Your Page
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Tools – The Best Tools To Simplify Your Social Media
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Blogs – Recommended Social Media and Technology Blogs
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Books – Mari’s Top Picks for Excellent Reads
iFrames Apps – The Motherlode List of Custom Apps To Add To Your Page
Facebook stopped allow the creation of FBML pages/apps/tabs after March 11, 2011. Page Admins need to use iFrames to add any custom content and that does require a bit of coding/programming and design knowledge. But, then, so did FBML!
What’s exciting about iFrames is you can have your web team design and build custom content based on your current website/blog theme, make the width 520px and drop it into your own iFrame app.
For great tutorials on building your own iFrame custom content, see my buddy Tim Ware‘s blog at HyperArts.com/blog.
PLUS, check out the following possible solutions for making the switch to iFrames. I’ll add more as I find them.
FREE iFrame Apps
Static HTML: iframe tabs – super easy to use, one-click install. Easily add more tabs within the main tab. Display content for fans and non-fans (fan-gating). Includes FBML to iFrames converter. Editing is done right on the tab. You do need to create your custom content in an outside WYSIWYG editor, then paste it into the fields otherwise you’ll just get plain text unless you’re a Ninja coder.
(A WYSIWYG editor right in the app would be awesome! I actually created this content using iwiPage’s editor, then pasted in the source code!) Already close to 7,000 users. Nice! Cost? FREE. Creators: Jason Padvorac & Timothy Mensing. [I created this page using the Static HTML app! I love how the developers have zero ads/branding on your app... at least for now!]
iFrames for Pages by Wildfire - easy to use, nice clean app. Easy to display fan and non-fan content. As with all apps that don’t have a WYSIWYG editor, you need to create your custom content in an outside editor then paste into the blank fields. I’ve been a big fan of Wildfire for some time and am impressed with this app. Check out my review of their new app on my blog here. Cost? FREE (at least for three months, though Wildfire indicate they will grandfather everyone in if they do move to a paid model). [I created my Free Facebook Webinar tab using this app.]
iwiPage – another easy app to use. One click install. Add tabs within the tab. Includes a website builder with support for HTML, WYSIWYG, iFrame, Javascript, Flash and other languages. Easily add your Google Analytics too. Free and pro (paid) version. Fangating is a pro feature. ~540,000 monthly active users. Nice! (With this being such a popular app, you do need to deal with big banner ads on the Admin dashboard). [I created a demo tab for this app and really like it.]
TabSite - I’ve been a longtime fan of TabSite. Their WYSIWYG editor is super easy to use and they incorporate many features that other apps don’t, such as the Like button right on the tab. Easy to add additional tabs within the main tab. Free and paid versions available. [I created my Free Facebook Resources tab using TabSite.]
Hosted iFrame by MonsterApps - similar to the others above, though you do need to click the usual grant permission button (accesses basic info only). Then drop in your own HTML code (or XFBML). Up to 25MB of images and CSS files hosted for you. Track traffic by entering your Google tracking code in the app settings. See the fun live example on the MonsterApps page. This is clearly a very new app, but looks good.
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LOW-COST iFrame Apps:
WordPress for Fan Pages – if you’re more savvy with WordPress than a full-blown HTML/website creation software like DreamWeaver, this solution might work for you. Includes 8 templates with menu and comments on/off. Super VA, Andrea Kalli, recommended this app. It’s $17 one-time fee on this forum. Or $37 on their Facebook Page.
It does look clean from the video.
Facebook Page Apps – The Motherlode List (mix of free and fee):
See this blog post for a list of 75 apps to add to your Facebook Page.
For easy-to-use apps that include templates, check out these options:
- FanPageEngine
- Lujure
- PageLever
- SplashTab
- FaceItPages
These sites offer suites of apps, including custom Landing tabs. Some apps are free, some have a fee:
- Appbistro
- Involver
- MiproApps
- Tabfusion
- NorthSocial
- Momentus Media
- Friend2Friend
- ShortStack Lab
- Avenue Social
Designers/developers:
If you’re looking for full hands-on customization service at very affordable rates, I’ve had personal experience with the following service-providers:
- HyperArts – Tim Ware and team
- Likeable Media – Dave Kerpen & his likeable crew
- Custom Fan Page Designs – Jackie & Tim Kincaid
See also:
Enterprise-level customization:
BIG list of vendors:
This list was crowd sourced from my Facebook fans!
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Helpful Articles and Tutorials on Facebook
Track Facebook’s Upcoming Changes
How To Get Your Fan Page Posts In Your Fans’ News Feeds
When you set up a Facebook (fan) Page and begin building your community, it can still take time to ensure your posts are consistently showing up in your fans’ News Feed. Facebook uses a complex algorithm called “EdgeRank” that takes into account several factors. The following posts contain helpful information to unravel this mystery:
- The Mystery of The Facebook News Feed: How to Optimize The Hidden Jewel of Facebook
- Cracking the Facebook Code – Facebook News Feed Settings, Random or Not?
When Are The Best Times/Days to Post on Facebook?
- Anatomy of a Facebook Post: Vitrue’s Data Behind Effective Social Media Marketing
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Getting Started With Facebook Marketing
Teen Safety on Facebook
Designing and Building Out Your Facebook Fan Page
- Social Media Sizing Cheat Cheet
- To Build a Facebook Page, You Need a Profile
- Ten Steps for Creating a FANtastic Facebook Fan Page
- How To Add A Custom Landing Tab To Your Facebook Fan Page
- 8 Powerful Ways to Use Facebook Landing Tabs
- How to Customize Your Facebook Page Using Static FBML
- Facebook Static FBML: Setting Up Your External CSS Stylesheet Hosting with Google Sites
- Static FBML & Internet Explorer 8 – Use External Stylesheets, Not Inlined
- Facebook: The Most Common Static FBML Problems & Their Solutions
- The Future of Static FBML Custom Tabs, Now that Facebook is Moving from FBML to iFrames
- Best Online Form Services for Facebook Static FBML Fan Pages
- Tutorial: Embed a Photobucket Slideshow in your Facebook Static FBML Fan Page
- Embed Vimeo Video in Facebook Fan Page – Static FBML
- Facebook Fan Pages – Show Content to Fans – Hide from Non-Fans – FBML
Growing and Engaging With Your Facebook Fanbase
- 21 Creative Ways To Increase Your Facebook Fanbase
- 13 Ways to Move Your Facebook Fans to Action
- How to Better Engage Facebook Fan Page ‘Fans’
- 10 Ways to Grow Your Facebook Page Following
- How to Increase the Quality of Your Facebook Fans
- 7 Scientific Ways to Promote Sharing on Facebook
Case Studies
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Facebook Groups
Facebook Events
Facebook Strategy
Why Use Facebook
- 3 Reasons Facebook Trumps Twitter for Business
- 5 New Studies Show Facebook a Marketing Powerhouse
- 11 Mind-Blowing Reasons Your Business Needs Facebook
Facebook Contest Rules
Sourcing Content on Facebook
Using Facebook Insights
- 3 Ways to Use Facebook Insights to Your Advantage
- How to Add Google Analytics to Your Facebook Fan Page
Privacy
- 10 Privacy Settings Every Facebook User Should Know
- 4 Simple Steps to Control Your Facebook Privacy
- 10 Ways To Stay Safe On Facebook
Playing by Facebook’s Rules
Facebook Community Pages
Adding Facebook To Your Own Website/Blog
- How to Add Facebook’s XFBML Like Button & Social Plugins to Your Web Pages & WordPress Posts
- Facebook Like Button WordPress Plugin
- Facebook’s Social Plugins
Getting Help on Facebook
The Best Tools To Simplify Your Social Media Management
- HootSuite – post to multiple social profiles, includes pre-scheduling ability
- SocialOomph – post to multiple social profiles, includes pre-scheduling ability
- TweetDeck – post to multiple social profiles, includes pre-scheduling ability
- Twellow – easily find your target audience to follow on Twitter
- See this post by Lee Odden on TopRank.com – 22 Social Media Marketing Management Tools
Recommended Social Media and Technology Blogs To Stay Informed
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Mari’s Top Picks for Excellent Facebook Books!
- Mashable’s Facebook Guidebook
- Facebook Marketing: An Hour A Day – by Mari Smith and Chris Treadaway
- Facebook Marketing Bible – by Justin Smith
- The Facebook Marketing Book – by Dan Zarrella and Alison Zarrella
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