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FloLight Fluorescent Lighting Kit

Top Lighting Tips For Recording Quality Videos

By Mari Smith | January 10, 2013

2013 is the year of the video! That means you’ll want to ramp up your video content creation, production, editing and distribution… BIG time! I’ve said for years that NO amount of sophisticated technology will EVER take the place of real, live, in-person, face-to-face connecting… because you can look into people’s eyes, feel their energy,…

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New single column Facebook Timeline layout

Facebook Single Column Timeline Design Rolls Out

By Mari Smith | December 20, 2012

As reported by TheNextWeb, among others, back on October 31st, 2012, Facebook began testing a new Timeline layout with a single column of posts. And now, the new design just rolled out on my personal profile.  Awesome!!  No more eyeball ping-pong bouncing back and forth to read content. Presumably, Facebook is still conducting tests on…

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12 Days of Christmas

12 Ways To Optimize Your Facebook Marketing During the Holidays

By Mari Smith | November 9, 2012

[Guest post by Jim Belosic, CEO of ShortStack]: It might be too soon to start untangling the holiday lights, but it’s never too early to be thinking about how to use Facebook effectively for holiday promotions. We are now in the final months of the year when many companies make the majority of their profits…

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Facebook News Feed - Mobile

How To Take Back Control Of Your Facebook News Feed

By Mari Smith | October 11, 2012

As more and more content from the one billion Facebook users and the tens of millions of business pages pours into our News Feed on a daily basis, it’s getting harder and harder to see the content you really *want* to see. Not to mention all the paid features such as Offers and Promoted Posts…

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How To Blog A Book - Nina Amir

Own Your Niche by Becoming An Author — How To Blog A Book

By Mari Smith | June 16, 2012

[Guest blog post by Nina Amir]: An enormous amount of content comes across the transom of social networks like Facebook. We share business and personal information, news, entertainment, inspiration, and a whole host of things in between. And we do this for a variety of reasons depending upon our goals. Those of us who engage…

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Facebook timeline cover image contest

Win A Facebook Marketing Makeover: New Facebook Contest

By Mari Smith | May 10, 2012

To celebrate the release of my newest Facebook marketing book – Facebook Marketing: An Hour A Day, Second Edition – coauthored with Chris Treadaway, I just launched a fun contest on my Facebook fan page! The grand prize is a “Facebook Marketing Makeover” worth $1,000. Complying with Facebook’s Contest Rules As you may know, Facebook has…

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Google Plus Logo

10 Reasons To Use Google+ Hangouts To Grow Your Business

By Mari Smith | April 7, 2012

Guest blog post by Kevin K. Lau. Have you signed up for Google+ yet? If you’re not yet active on Google’s social network, you’re missing out on a powerful business tool. One of Google+’s best features is Hangouts which enable you to host a video chat with one or more people that you have in…

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Facebook Timeline for Pages - Guide

Facebook Timeline for Business Pages – 21 Key Points To Know

By Mari Smith | March 14, 2012

If you have not yet converted your Facebook fan page over to the new Timeline design, your page will automatically convert on March 30th, 2012 which is coming up fast. This post covers the majority of basic settings and features you need to know. Even if you’ve upgraded, you’ll find some tips here! First, review…

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Facebook Offers - Marsh Engle Claimed Macy's

Facebook Launches ‘Facebook Offers’ For Businesses

By Mari Smith | February 29, 2012

A few select brands on Facebook are currently running tests of a new Facebook product for businesses called “Offers.” The most recent Offer, which generated a fair amount of buzz in the past week, was posted by Macy’s. Macy’s first posted the Offer on Thursday, February 23rd at 7:11am Pacific with an expiration date of…

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