Blog Archives

Takeaways and Lessons From The GKIC Info-SUMMIT

I just attended and spoke at the Glazer-Kennedy Inner Circle Info-SUMMITSM 2009 in Atlanta, GA. It was a packed event with over 800 attendees and an incredible speaker lineup, including George Foreman, Frank Kern, Master Lloyd Irvin, Mike Koenigs, James Malinchak, Sonia Simone, Chris Cardell, Ron Seaver, and Michael Cage. [Pic: Frank Kern, Mari Smith, Dan Kennedy] Main highlight – Frank Kern! For me, one of the highlights of the Info-SUMMITSM was meeting legendary marketer,

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Posted in Facebook for Business, Personal Branding, Professional Networking, Relationship Management, Relationship Marketing, Reputation Management, Social Media, Social Networking, Twitter

ABM – Always Be Marketing: What Does It Mean To You?

At the recent 140 Twitter Conference, I sparked a bit of controversy on the branding panel that I participated on: I brought up a point that reminds me of the line in the movie Glengarry Glen Ross “ABC, always be closing” and I framed it as “ABM = always be marketing” and “always be me.” I was fascinated to see the polarized responses from the audience, Twitterverse and one of my fellow panelists. (I’m a big

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Posted in Business Building Strategies, Personal Branding, Professional Networking, Relationship Management, Relationship Marketing, Reputation Management, Social Media, Social Networking, Twitter

Facebook News Feed and Wall: How To Control Privacy

A Facebook friend recently mentioned she was intentionally responding to new Facebook friend requests late at night as she didn’t want to clog up her friends’ feeds. Thing is, there’s a setting in your Facebook Privacy to control exactly what gets published on your Facebook Wall and your friends’ News Feeds. I have my settings tweaked so that when I add a new friend this is not published on my Wall or friends’ News Feeds.

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Posted in Facebook for Business, Facebook Tips, Personal Branding, Privacy, Relationship Management, Reputation Management, Social Media, Social Networking

Social Media Success – 15 Hot Tips From The Pied Piper!

I’m often asked how I got started in social media and became so successful and well known. Well, first I like to think I’m humble and am just “one of the peeps” like everyone else, which is true. But I do recognize my business has really exploded in the past eighteen months, and so I thought I’d come up with a list of contributing factors that you might find of benefit too: 1. Get lucky!

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Posted in Business Building Strategies, Personal Branding, Professional Networking, Relationship Management, Relationship Marketing, Reputation Management, Social Media, Social Networking

Simplify Facebook and Twitter with the ABC’s of Social Media

I created this five-part model – the ABC’s of Social Media – to simplify your social media efforts. Many folks come to social media and attempt to short-circuit the process by over-automating, over-broadcasting, over-delegating and miss out the vital component of connecting, engaging and building relationships. Once you’ve confirmed your target market uses Facebook and Twitter, and you’re happy with your brand, messaging and systems for capturing leads, etc., here’s how the ABC system works:

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Posted in Business Building Strategies, Facebook for Business, Facebook Tips, Personal Branding, Professional Networking, Relationship Marketing, Reputation Management, Social Media, Social Networking, Twitter

How To Sell When Nobody’s Buying – New Book Out Today!

Today is a BIG day: a seven feet tall day! My giant friend, Dave Lakhani, releases his book How To Sell When Nobody’s Buying (And How To Sell Even More When They Are). This book is a powerful step-by-step guide to generating significantly more sales using many proven techniques, along with tapping into the power of social media, how to be seen to sell, and how to build lasting, prosperous relationships! I am thrilled and

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Posted in Business Building Strategies, Facebook Tips, Personal Branding, Relationship Management, Relationship Marketing, Social Media, Social Networking