When you switch to the new Facebook Timeline, one of the first new features you'll see is the ability to add a large "Cover" image. You'll also be able to…
It's that time of year again where I ruminate for a while on which one word I would like to choose as my overarching guide for the entire following year. I…
Facebook recently changed the way users interact with content on fan pages: any user, including non-fans, can now post on fan page walls and like/comment/share fan page content. In other…
Relationship marketing refers to everything you do to make your prospective and current customers aware of your products and services, position your business in their minds as the obvious choice,…
This post serves as an update of all I've been working on over the past couple of months -- I ended up taking an unintentional hiatus from publishing my own…
A social media superstar is a person who has reached a certain level of industry leadership and success, in the eyes of his/her fans, followers and peers. And, these leaders naturally possess the ten qualities detailed in this post. Most of these characteristics transcend industries, and many of them transcend those who have or are…
I recently had the great pleasure of speaking at the prestigious Gulltaggen (“Golden Tag”) event in Oslo, Norway. Gulltaggen is the Nordic premiere digital marketing conference. Among the speaker lineup were two fellow prominent social media personalities: my friends Gary Vaynerchuk and Chris Brogan. I loved being able to spend a fair bit of time…
As one year ends and another begins, it’s often all too easy to just jump right into what’s new and focus on the future. Whilst proper planning for the future is certainly essential, I think it’s equally important to reflect back on all that we created during the past twelve months, celebrate the wins, learn…
[UPATE: Thank you for your interest in ISMA – this organization is in process of being dissolved. You may read about the transition below. If you were a member of ISMA, you will continue to receive access to all materials via my website on a special platform – please keep an eye on your email...
I’m about to set off on a wee tour – which originally began as a private mastermind retreat in Albuquerque, New Mexico, April 12-17 Then, my friend, Peggy McColl, asked me to speak at her amazing Viral Explosions book launch extravaganza in Ottawa, Ontario, April 16 and 17. It’s such an amazing event, and my…
Here’s hoping you had an extraordinary Valentine’s Day! I just flew back home to San Diego after speaking in Nashville at the National Speakers Association Winter Conference. (Definitely a way fun event; made awesome new connections and we even enjoyed a local tweetup last night!) Oh, and props to SouthWest Airlines for all the LUV!…
My favorite events on my calendar are giving social media talks to all sizes of audiences, across many industries and a variety of formats. Whether it’s an opening keynote on social media success in general, an in-depth Facebook and/or Twitter breakout session or a full day training. My 2010 calendar is filling up nicely, and…
