Blog Archives

5 Ways To Market Your Business On Facebook To Both Friends And Fans


I often poll my Facebook community to see what issues they’re facing regards their use of Facebook, particularly marketing on Facebook. Following are a couple of related questions along with several suggested solutions: Hilary asks, “I have a personal Facebook page and a ‘Fan’ page, which I prefer to call an author page. Not all of my ‘Fans’ are friends. Not all of my friends are ‘fans.’ Some are both. But there are some things

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Posted in Business Building Strategies, Facebook for Business, Facebook Marketing, Facebook Tips, Privacy, Professional Networking, Relationship Marketing

Facebook Phonebook – How Safe Is Your Cell Number?


For some time, the “Facebook Phonebook” feature has caused quite a bit of confusion (and, in some cases, panic!). A viral message has been going around alerting friends that there is a security threat, when in fact, the Facebook Phonebook is a feature that every user on Facebook gets as part of our personal profile. However, there could well be cause for concern if you’re not aware of how your own privacy settings affect your

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Posted in Facebook for Business, Facebook Support, Facebook Tips, Privacy, Reputation Management

Facebook News Feed and Wall: How To Control Privacy

A Facebook friend recently mentioned she was intentionally responding to new Facebook friend requests late at night as she didn’t want to clog up her friends’ feeds. Thing is, there’s a setting in your Facebook Privacy to control exactly what gets published on your Facebook Wall and your friends’ News Feeds. I have my settings tweaked so that when I add a new friend this is not published on my Wall or friends’ News Feeds.

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Posted in Facebook for Business, Facebook Tips, Personal Branding, Privacy, Relationship Management, Reputation Management, Social Media, Social Networking