To celebrate the release of my newest Facebook marketing book - Facebook Marketing: An Hour A Day, Second Edition - coauthored with Chris Treadaway, I just launched a fun contest on…
Guest blog post by Kevin K. Lau. Have you signed up for Google+ yet? If you're not yet active on Google's social network, you’re missing out on a powerful business…
If you have not yet converted your Facebook fan page over to the new Timeline design, your page will automatically convert on March 30th, 2012 which is coming up fast.…
A few select brands on Facebook are currently running tests of a new Facebook product for businesses called "Offers." The most recent Offer, which generated a fair amount of buzz…
The din of excitement about Facebook Timeline for Pages might be drowning out any news about a new look for Facebook Groups! InsideFacebook.com first announced this change on February 2nd,…
Everyday I use Facebook and everyday I find myself wanting just a few refinements to the current features. Nothing major (well, except the broken email system!), just certain things that would make my user experience more powerful, positive and productive. Here’s my wish list of Facebook features, (1) Radically improved email. C’mon Facebook – don’t…
Many people who join Facebook for business and professional reasons often seem completely stumped by the overwhelming number of invitations to install applications. And, the more friends you have the greater the number of invites you’ll receive. From what I’ve seen, new Facebook folks respond to constant app requests in one of these three ways:…
If you’re an active blogger (and I recommend online marketers for sure have a blog), here’s a ten-step process to create valuable exposure, build rapport, nurture relationships and advance your credibility: Make sure you’re importing your primary blog using the Facebook Notes app. Check that you’re already friends with certain prominent people in your industry….
How do you feel about Facebook members on a mission to amass the max number of ‘friends’ in record time… for no apparent reason? Certain Facebook peeps have been getting right up my nose with this approach lately. I mean, if your name is John Reese, fair enough! John has a record of getting to…
A picture says a thousand words, would you agree? When you receive incoming Facebook friend requests, I’ll bet the person’s profile picture has a LOT of bearing on your decision to accept their invite or not. See, one of the great aspects of Facebook is the fact we have the opportunity for our face to…
Ever since I joined Facebook in July 2007, I’ve been an evangelist for including a personal message each time I make a Facebook Friend Request. No exceptions. Likewise, I’m equally passionate about receiving a personal message from incoming friends. Still, it continues to amaze me how many Facebook members miss this critical step. It’s the…
It was my pleasure and honor to be written up on Fast Company‘s blog today. Three cheers to Wendy Marx for her great journalistic talents. I was delighted with the write-up (and could hardly wait to share with my mum, ha! ) Wendy and I first connected via Facebook (of course!). Wendy has been called…
