Category Archives: Content Marketing

9 Steps To Creating Engaging Content [INFOGRAPHIC]

[Adorable girl image via Shutterstock]

[Guest blog post by Craig Silverman]: Great content can spark engagement, foster relationships and generate new leads. It can also help to establish you as a thought leader. Content is seemingly the gateway to a new world of success for every professional and business. You must have a plan in place that helps you to…

How To Succeed At Relationship Marketing With One Simple, Universal Method

One Thing - Remember - Shutterstock

[Guest blog post by Jay Baer]: Every day, consumers get overwhelmed by a flood of  invitations on the web from hundreds of companies asking them for likes, follows, clicks, shares, comments and attention. These invitations are in addition to all the legacy advertising that constantly bombards us, too. There are two major ways for companies…

10 Pinterest Tips and Tools To Help Grow Your Business

I Heart Pinterest Cork Board

[Guest blog post by Lilach Bullock]: With 48.7 million users, Pinterest is one of the top online social networks. Yet many business owners are still not sure about Pinterest; they are afraid to venture into more than one or two social networks, preferring instead to stick to the social media king and queen: Facebook and Twitter….

Microphone Tips For Recording Great Audio In Your Videos

audio technica microphone

Here’s another fun video tutorial for you in our Year of the Video series! This one is all about how to ensure you have excellent AUDIO when recording your videos. There’s nothing worse than coming across what appears to be an excellent video that you really want to watch… but it has terrible audio quality….

Top Lighting Tips For Recording Quality Videos

FloLight Fluorescent Lighting Kit

2013 is the year of the video! That means you’ll want to ramp up your video content creation, production, editing and distribution… BIG time! I’ve said for years that NO amount of sophisticated technology will EVER take the place of real, live, in-person, face-to-face connecting… because you can look into people’s eyes, feel their energy,…

Own Your Niche by Becoming An Author — How To Blog A Book

How To Blog A Book - Nina Amir

[Guest blog post by Nina Amir]: An enormous amount of content comes across the transom of social networks like Facebook. We share business and personal information, news, entertainment, inspiration, and a whole host of things in between. And we do this for a variety of reasons depending upon our goals. Those of us who engage…