When you switch to the new Facebook Timeline, one of the first new features you'll see is the ability to add a large "Cover" image. You'll also be able to…
It's that time of year again where I ruminate for a while on which one word I would like to choose as my overarching guide for the entire following year. I…
Facebook recently changed the way users interact with content on fan pages: any user, including non-fans, can now post on fan page walls and like/comment/share fan page content. In other…
Relationship marketing refers to everything you do to make your prospective and current customers aware of your products and services, position your business in their minds as the obvious choice,…
This post serves as an update of all I've been working on over the past couple of months -- I ended up taking an unintentional hiatus from publishing my own…
It’s that time of year again where I ruminate for a while on which one word I would like to choose as my overarching guide for the entire following year. I find this practice to be very powerful, yet simple to implement. While having a vision, mission, “SMART” goals, plan, milestones, and accountability are all components…
I often poll my Facebook community to see what issues they’re facing regards their use of Facebook, particularly marketing on Facebook. Following are a couple of related questions along with several suggested solutions: Hilary asks, “I have a personal Facebook page and a ‘Fan’ page, which I prefer to call an author page. Not all…
Each year, I choose a one-word theme that becomes my guide throughout the entire year. Something magical happens in choosing just one word: the word helps guide my decisions and also activates the “law of attraction.” It’s as if all that resonates with my intent with the word comes to me effortlessly. In 2008, I…
Ever since I landed on “Planet Facebook” in spring of 2007, I’ve been a raving evangelist for the platform and all it can help society to accomplish both from a personal and business standpoint. As much flack as he gets, I have tremendous admiration for CEO, Mark Zucerkberg, and his vision to make a profound…
[UPDATE] – we had a marathon seven-hour Virtual Launch Party today (May 3). Here’s a wee video greeting I recorded for my Facebook wall on my iPhone: First, Chris Treadaway and I co-hosted a three-hour presentation via TinyChat where we discussed many of the chapters in our book, along with the recent changes announced at…
Are you satisfied with the results you’re currently getting from all your social media efforts? Would you say there is room for improvement? Though we’re clearly reaching critical mass point with social media market penetration, there’s still a morass of confusing information as to what works, and what doesn’t. There are social media policies, and…
I was recently approached by the team at Vpype to test out their brand new Facebook app that allows you to stream LIVE video directly from your Facebook profile or fan page to your friends and fans! This app is a gamechanger! Live video streaming meets Facebook. and the best part? It’s FREE! Vpype allows…
