Author Archives: Mari Smith

My Google Profile+ http://www.marismith.com/wp-content/uploads/2011/10/Mari-Smith-Headshot-1.jpg

Think Like Zuck: 5 Secrets Marketers Can Learn from Facebook’s CEO Mark Zuckerberg

Think Like Zuck - Ekaterina Walter

[Guest blog post by Ekaterina Walter]: In 8 years of existence, Facebook has fundamentally changed the way we connect and communicate online. It is the world’s largest social network and probably one of the most addictive. We cannot imagine our lives without Facebook—it created a sweet addiction of 24/7 conversations and information flow that we…

Top Lighting Tips For Recording Quality Videos

FloLight Fluorescent Lighting Kit

2013 is the year of the video! That means you’ll want to ramp up your video content creation, production, editing and distribution… BIG time! I’ve said for years that NO amount of sophisticated technology will EVER take the place of real, live, in-person, face-to-face connecting… because you can look into people’s eyes, feel their energy,…

Facebook Single Column Timeline Design Rolls Out

New single column Facebook Timeline layout

As reported by TheNextWeb, among others, back on October 31st, 2012, Facebook began testing a new Timeline layout with a single column of posts. And now, the new design just rolled out on my personal profile.  Awesome!!  No more eyeball ping-pong bouncing back and forth to read content. Presumably, Facebook is still conducting tests on…

12 Ways To Optimize Your Facebook Marketing During the Holidays

12 Days of Christmas

[Guest post by Jim Belosic, CEO of ShortStack]: It might be too soon to start untangling the holiday lights, but it’s never too early to be thinking about how to use Facebook effectively for holiday promotions. We are now in the final months of the year when many companies make the majority of their profits…

How To Take Back Control Of Your Facebook News Feed

Facebook News Feed - Mobile

As more and more content from the one billion Facebook users and the tens of millions of business pages pours into our News Feed on a daily basis, it’s getting harder and harder to see the content you really *want* to see. Not to mention all the paid features such as Offers and Promoted Posts…

Own Your Niche by Becoming An Author — How To Blog A Book

How To Blog A Book - Nina Amir

[Guest blog post by Nina Amir]: An enormous amount of content comes across the transom of social networks like Facebook. We share business and personal information, news, entertainment, inspiration, and a whole host of things in between. And we do this for a variety of reasons depending upon our goals. Those of us who engage…